Recruitment Practices on Facebook, Instagram and TikTok

Techniques of recruiting employees on social networks

Facebook has more than 2,7 billion monthly active users which is almost 4 times more than LinkedIn. The problem occurred a few months ago, when Facebook turned off the so-called Graph Search, which made popular tools such as the Facebook plugin, or no longer work. And that is a huge intervention in how we can filter relevant candidates on this social network. In this webinar, we will show you techniques on how to find the maximum of relevant profiles on Facebook. And we cannot forget about Instagram with its almost 2.5 million users.

All techniques will be presented practically so that everyone can understand and implement them immediately into practice on social networks.

This course is part of the discounted package Digital HR Leaders.

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What you learn in the course

  • How to effectively search on Facebook after the so-called Graph Search has been turned off
  • How to search for candidates by location, position, company, etc.
  • How to search for candidates using Facebook groups and sites
  • Tools you will use when searching for candidates on Facebook
  • Automate tasks when searching for relevant candidates on Facebook
  • How to download to Excel people who have attended specific industry meetings and conferences
  • How to discover and address on Facebook IT professionals which we can't find on LinkedIn
  • How to connect Facebook data with LinkedIn and learn more about anonymous Facebook profiles
  • Searching for candidates on Instagram using the so-called Behavioral Sourcing
  • Search for candidates on new platforms such as TikTok, Twitch or Tinder

The course is recommended for

Goals of the course


Training dates

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Do you have any questions?

You can call us at +420 770 130 468 or +420 728 324 703.

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José Kadlec

José Kadlec

José is a former software engineer, has been at the forefront of revolutionizing stagnant industries like recruitment through analytical strategies and technological advancements since 2006. 

José co-founded the 140-employee recruitment titan, GoodCall, along with ATS provider Datacruit and the recruitment certification authority Recruitment Academy. With a decade-long presence in the market, these enterprises have received accolades, including recognition in Deloitte‘s TOP50 and Financial Times FT1000.

He is the author of two pillar books in the recruitment space - People as Merchandise and HR Robo Sapiens.