Market Mapping Methods for HR and Recruitment

Market research from the perspective of recruitment and HR

Mapping the candidates market is an essential part of success of any company. For example, you need to know what companies are the biggest employers of the people you hire. You need to know which comapanies are laying off or hiring. If you are going to open a branch somewhere, you need to know how many people of given specialization are in that particular market, what is their seniority or which schools they have studied.

Most of this information is available publicly from channels such as Facebook, LinkedIn if you know how to obtain them which si something that will be shown in this course.

This course is part of the discounted package Digital HR Leaders.

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What you learn in the course

  • Top companies where to take candidates from

  • Mapping of Locations with the Talent You Need

  • Which Company Uses which Technology

  • Education & Experience

  • Who's Hiring

  • Who’s Firing

  • Language Maps

This course is a part of Digital HR Leaders.

The course is recommended for

  • Consultants for recruitment agencies, executive search companies or external HR stuff
  • Hiring managers and other employees involved in recruitment
  • Managers, board members, owners of companies interested in recruitment

Goals of the course


Would you like to know once we plan more training sessions?

Give us your email address and we will let you know once we publish new dates of training sessions.

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Would you like us to train your whole team?

Do you have any questions?

You can call us at +420 770 130 468 or +420 728 324 703.

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José Kadlec

José Kadlec

José is a former software engineer, has been at the forefront of revolutionizing stagnant industries like recruitment through analytical strategies and technological advancements since 2006. 

José co-founded the 140-employee recruitment titan, GoodCall, along with ATS provider Datacruit and the recruitment certification authority Recruitment Academy. With a decade-long presence in the market, these enterprises have received accolades, including recognition in Deloitte‘s TOP50 and Financial Times FT1000.

He is the author of two pillar books in the recruitment space - People as Merchandise and HR Robo Sapiens.