Recruitment Academy certifications are the most comprehensive international training programs for HR and recruitment specialists and they have two levels: Certified Sourcer (RACS) and Certified Recruiter (RACR).
8 experts from companies such as Red Bull, Deloitte Legal and GoodCall contribute to the content of the program. They cover different topics, for example talent sourcing, recruitment automation, recruitment efficiency measuring, employer branding, job ad creation, psychology in recruitment, personal branding for HR and diversity recruiting and many others.
Each level of the certification training ends with an online test which has to be passed to obtain an international certification supported by:
the Chancellor of the University of Economics in Prague
all members of the Recruitment Academy advisory board with Jan Mühlfeit, former president of Microsoft Europe as its head
and corporate credibility partners Nestlé, Deloitte, L’Oréal, Faurecia and others.
Before you start to analyze and improve your recruitment activities, you need to look at market data and trends that affect the labor market. These will most likely significantly affect your options. This module, led by Tomáš Ervín Dombrovský will introduce the main metrics and data sets for the labor market including fluctuation, wages development and the popularity of different benefits.
Milan Novák, CEO of GoodCall and a recruitment expert with more than 20 years experience in the field of recruitment, analyzes the main aspects and pitfalls of individual phases on the path of a candidate starting from finding him to onboarding him in the company.
In this section, Milan focuses on the new trend and explains the importance of diversity, inclusion and prejudice in modern recruitment and the reasons why you will not avoid this trend.
José Kadlec, the first certified LinkedIn recruiter in Eastern and Central Europe, world-class expert and pioneer in social media recruitment solutions and co-founder of companies GoodCall, Recruitment Academy and Datacruit, reveals his recruitment know-how. This module mainly analyzes the search for candidates anywhere online and will help you fill more positions and gain a competitive advantage.
Former software engineer and ethical hacker, José Kadlec, will use his technical knowledge to show you how to find an email address or phone number for virtually anyone, and also show you tools and plugins that will help you significantly with online recruitment.
No presentation, no slides, no theory - only you, lecturer José Kadlec and thorough practice of searching for candidates on all possible platforms for your specific real positions. In this module, José will also show how to do practical market mapping with candidates from publicly available sources.
A job ad is an ad text. They have to sell and reach the target group well. It depends on the title, perex, length, syllabus and many other parameters. Blake Wittman will teach you how to create an effective job advertisement that will raise the number of candidates for your position several times over.
In this module, José Kadlec will show you practical steps on how to define your personal brand if you are a recruiter, talent sourcer or HR manager and how to activate it through social networks, content creation and other tools.
This module will help not only recruitment specialists, but also companies that need to use the personal brand of their employees to build corporate goals such as better recruitment or building an employer brand.
Do you rely on intuition to choose the right candidate, or do you apply science-proven techniques and approaches to interviewing methods? And which of these two options will ensure us the right choice of candidate? What personality types are there and how to reveal them during the interview? How to avoid recruiting a problematic personality type? The top practical psychologist Jan Zenaty will guide you through all these topics and situations.
A lie is a problematic phenomenon. It can rarely be distinguished from the truth with 100% certainty. Paula Ekman's method is one of the most helpful techniques for interview conducting, with an up to 90% accuracy rate when used by professionals. Its tremendous advantage lies in its non-invasive approach - the candidate doesn't feel like they're being interrogated. The only certified cat of this method in the Czech Republic, Jan Zenaty, who was trained by a specialty for interrogations from Scotland Yard, will guide you through this module.
Romana Martincova, Head of HR at Red Bull and former HR and TA manager at L’Oréal will teach you where to start if you want to build an employer's strategic brand. She will explain the procedure and individual steps of strategic employer branding. She will also say, for example, how to involve a new "phygital" phenomenon in employer branding or why candidate experience is important.
In this module, technologist and entrepreneur José Kadlec uses the term transhuman recruitment, which expresses the way we can increase our productivity, fill more positions or fill them faster by automating and robotizing the recruiter's daily tasks.
The need for long-distance cooperation and the extreme reduction in opportunities for face-to-face meetings and communication have restricted us in many ways. We are therefore forced to look for alternative methods for getting to know candidates as well as developing and supporting employees - and psychodiagnostics is one of them. Your guide through this module will be Eliska Sonska Steklikova, who has experience with the use of various psychodiagnostic tools in startups and corporations, as an external consultant and internal HR, and is in close contact with the academic environment, where new tools are created and the effectiveness of existing methods is verified.
Modern recruitment combined with new digital technologies such as social networks, online interviews, robotization and digital databases with artificial intelligence bring new challenges in terms of legislation. Deloitte Legal Partner and expert in Czech and international labor law Jan Prochazka will guide you through the legal aspects of recruitment.
The use of HR data is still in its infancy. If we cannot properly measure and evaluate our activities and processes, then we cannot improve them either. In this module Milan Novak analyzes key success indicators in the recruitment process. He explains how to interpret this data in order to successfully manage the whole recruitment process. We will answer the following questions: Why are some recruiters successful and some not? How to set your personal goals and grow both personally and professionally?
HRists, HR specialists & generalists, recruiters, headhunters
Recruitment agency consultants, executive search companies or external HR workers
University students or other people who would like to start their career in HR and recruitment
Anybody who wants to deepen their knowledge and obtain the most complex education in the field of modern recruitment
You can call us at +420 773 251 186
Business Manager of the GoodGroup platform including the agency GoodCall, Recruitment Academy and Datacruit. He is in charge of business development and sales activities of the group. During his rich career he has been mainly taking advantage of his exceptional skills in sales and client management. He has experience with both corporates and startups.
Tomáš Ervín Dombrovský works as an analyst at LMC. He spends a lot of energy on analysis of data and trends in interconnected worlds of education and work. He tries to find, name and develop all the necessary components for meaningful cooperation between employees, companies and public institutions. He lectures HR people, managers but also professional and general public. In addition, he contributes to the expansion of partnerships and community service activities beyond everyday business of LMC.
Jan is a psychologist, consultant, coach and trainer with more than 12 years of experience. He managed a team of experts at QED Group. He supported companies during mergers and acquisitions, helped to implement changes to company cultures and organized hundreds of trainings for managers and specialists in Europe, USA, Canada and Asia. Jan is an accredited trainer by Paul Ekman International.
Eliška is a Chief People Care Officer at GoodCall where she has been working since company´s foundation. She is a graduate of Psychology and Andragogy at the Faculty of Philosophy at Charles University, where she still teaches two subjects - Psychology in personal management and Adaptability of people to changes in working conditions. For more than 10 years she has been working in the field of psychodiagnostics in recruitment and personal development in internal HR but also as an external consultant.
Jan Procházka is a lawyer at Deloitte Legal. He focuses on corporate, contract and labor law. He assists his clients in the management of everyday legal matters and in resolving legal disputes both in court and out of court. He has many years of experience from projects aimed at companies reorganizations. He is a member of the German law firm and provides comprehensive legal advice in German as well.